Did Lady Gaga try to gin up phony Youtube views for her new single?

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http://twitter.com/#!/bwerde/status/370075256247296000

As Twitchy reported, Lady Gaga’s new single, “Applause” is selling well below expectations despite an aggressive marketing push from Gaga Inc.

Last night, Gaga retweeted a link that seemed to be designed for the sole purpose of garnering fake views for “Applause” on YouTube. Billboard editorial director Bill Werde caught her red-handed:

http://twitter.com/#!/bwerde/status/370041391256440832
http://twitter.com/#!/bwerde/status/370042397163794432
http://twitter.com/#!/bwerde/status/370044870817480704

After explaining why Lady Gaga’s apparent attempt to “game the system” will be rebuffed, Werde started addressing angry arguments from Gaga’s “Little Monsters,” the term applied to her fans.

http://twitter.com/#!/bwerde/status/370048464333570048
http://twitter.com/#!/bwerde/status/370048928643047424

Gaga has been deleting a lot of tweets lately.

Tweetwood saved the deleted tweet:

gaga deleted tweet_002

Here’s the playlist that Gaga was directing her fans to. It contains nothing except 150 copies of Gaga’s Applause video. Hitting “Play All” would cause the video to play over and over again, 150 times.

http://twitter.com/#!/bwerde/status/370051380645728257
http://twitter.com/#!/bwerde/status/370053228496683008
http://twitter.com/#!/bwerde/status/370054626240106496
http://twitter.com/#!/bwerde/status/370055881813422081
http://twitter.com/#!/bwerde/status/370056786726100992

Acclaimed producer/songwriter Dr. Luke calls the practice “not kosher.”

http://twitter.com/#!/TheDoctorLuke/status/370079464505356288

Dr. Luke co-wrote Katy Perry’s “Roar,” which, unlike “Applause,” is a bona fide hit.

Gaga now claims it was all an innocent mistake:

http://twitter.com/#!/ladygaga/status/370004902166409216

She also claims “Applause” is #1 on worldwide charts:

http://twitter.com/#!/ladygaga/status/369992737585496064

Mother Monster would have a lot more credibility if she provided a link to those alleged worldwide charts.  On iTunes charts in the United States, Germany, Brazil, Belgium, SwitzerlandSouth Africa, Austria, IrelandCanada,  India, New Zealand, and Australia, “Applause” is lagging behind “Roar.”

Related:

Got H8? Lady Gaga fans hurl anti-gay slurs at Perez Hilton

Angry Lady Gaga fans spew death wishes at Perez Hilton and his infant son

Lady Gaga goes nuclear on Perez Hilton, says he is stalking her; Update: Hilton responds; Update: Gaga deletes her tweets

‘Flop of the year’: Lady Gaga’s new single falls to #7 on iTunes US chart

Read more: http://twitchy.com/2013/08/21/did-lady-gaga-try-to-gin-up-phony-youtube-views-for-her-new-single/

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